our story
HOW IT STARTED
A LITTLE SHOP
WITH A BIG LOVE
FOR THE OCEAN.
Sundaze started in 1987 with a few surfboards, a beat-up van and absolutely no idea what we were doing.
What we did know? We loved surfing, we loved our little beach town, and we wanted to create the kind of place where people could walk in sandy, stay awhile and always feel like part of the crew.
A lot has changed since then.
The boards are better. The van... questionable.
But we're still here doing what we love—helping people catch their first wave, finding the right gear and bringing good people together by the water.
SUNDAZE SURF CO. • EST. 1987
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WHAT WE'RE ABOUT
THE SUNDAZE WAY
LESS ATTITUDE.
MORE STOKE.
GOOD WAVES
Whether it's your first wave or your thousandth, there's always another one worth chasing.
GOOD PEOPLE
Surfing is for everybody. No egos, no cool-kid club—just good people having a good time.
GOOD DAYS
We believe the best days usually involve sunshine, saltwater and nowhere important to be.
COME FOR THE WAVES.
STAY FOR THE PEOPLE.
SURF ✦ SHOP ✦ HANG ✦ REPEAT
THE SUNDAZE WAY
LESS ATTITUDE.
MORE STOKE.
GOOD WAVES
GOOD WAVES
Whether it's your first wave or your thousandth, there's always another one worth chasing.
GOOD PEOPLE
Surfing is for everybody. No egos, no cool-kid club—just good people having a good time.
GOOD DAYS
We believe the best days usually involve sunshine, saltwater and nowhere important to be.
SEE YA OUT THERE.
Life's better when you're salty.